Official Newspaper of Eddy County since 1883
Some much-needed improvements are slated for several of New Rockford’s core businesses, with a little help from New Rockford Area Betterment Corporation (NRABC). The Business Improvement Grant program was announced last fall and drew 17 applicants prior to the Dec. 1 deadline.
Now after months of deliberation and careful consideration, the board of directors has chosen 10 projects to award funds. NRABC Executive Director Amanda Hegland said the intent of the business improvement grant program was to enhance, protect and promote New Rockford’s character and unique identity. Through the program the NRABC sought to invest in local businesses and show support for those who contribute to the local economy and have a desire to improve or expand their business’ physical location.
The funded projects are outlined below.
ATP Properties (Travis Peterson) intends to repair the roof overhang and install new siding on the front of the Peterson Law Offices, P.C., building on Central Avenue.
Buck-Its, LLC applied for funds to install new windows and exterior siding on a 9th Street lodge building that is also occupied in part by Central Insurance Agency.
Central Pharmacy owner Shane Wendel plans to address the second story ledge in front of his building and make storefront improvements his stately brick structure at the corner of 8th Street and Central Avenue.
Hideaway Hair Salon will also get a new exterior look, as owner Suzie Wobbema intends to install new windows and siding on her salon cottage at the corner of 9th Street and Central Avenue.
The Eagles Club is in need of a new, more efficient furnace, and funds from the NRABC will help make that possible.
Jerry Seibold applied for funds to replace the sidewalk in front of the Rockford Cafe building and install new flooring inside.
Mick’s 281 Service will get a new digital sign to attract customers with the funds awarded.
Pfau Brothers Auto Body owner Jeff Pfau will install new siding and trim on the north side of his shop on Central Avenue.
Sarah Smith Warren says she needs to address the roof of her photography studio on Central Avenue. She purchased the building from the American Legion post two years ago and invested in the complete renovation of the inside and the restoration of the storefront.
Schuster RV Park owners John and Jean Schuster will build a covered shelter for guests to enjoy and install two signs along the highway to market their business to travelers.
Recipients are required to use locally-sourced materials and local contractors unless not readily available. Therefore, the total estimated economic impact of the program is $114,760; of that the NRABC pledged $30,000 in grant funds. That means that each dollar awarded by the NRABC is leveraged with $3 in private investment by the businesses!
Hegland said that the NRABC board members fully intend to solicit applications for future grant funds as the budget allows.
The businesses receiving funds through the program have 18 months to finish their projects. As the projects are completed throughout the next year, the Transcript plans to showcase before and after images and speak with recipients to give insight into how the funds have impacted their businesses.